Pif is back with “Pif le Mag” and… three eco-friendly gadgets

The famous humane dog returns before Christmas and the magazine is already shaping up to be a collector. Wednesday the first issue of the new will be released Beef Low Mag. It will be quarterly (as well as a special annual edition of comics and games) and is intended to be “sustainable and connected”. Sold for 5.90 euros and 84 pages (plus 4 detachable pages for the game of geese), it will be printed in 120 thousand copies and wants access to … “Super Youth from 6 to 120 years old”. Contents: Unpublished comics including adventures bfAnd bivoAnd Placid and Mozo or The disguised option, Herculean… But also six paintings that have not been published by Rahan since 1979. A new character will appear, Pifi, son of Pif; It is clear that Hercules will be there. Other content for this first issue include: a report on Tara Ossian, The Boat Saving the Planet, activities, games, gags, and interviews.

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First interviewed: Nikos Aliagas. TF1 host, sponsor of this comeback, is launching an operation with Secours populaire in the first issue: to offer a game to those who don’t have one. He also talks about his childhood as well the sound And The Voice Kids. “Vive Beef,” he wrote on Twitter on Saturday evening. “It’s a return to childhood, Madeleine,” Nikos says in a promotional video. He remembers his mother promising him ‘Biff at the weekend’ if he was a ‘good pupil’.

twelfth day # Calenderedi Lavent#nicosalagas : “I’m in Buff”
From December 16 at your favorite newsstand.#LaChansonSecrete@TF1Tweet embedAnd @sunnyAnd Tweet embedAnd Tweet embedAnd Tweet embedAnd Tweet embedAnd Tweet embed And Tweet embed

J-4 #Pif2020pic.twitter.com/kuklyA06mf

– Beef Low Mag (Pifofficiel) December 12, 2020

For his part, Biff gave an interview on Sunday Humanity the cars Beef Low Mag Published by Pif & Hercule, under the L’Humanité . license. “I’m more human than ever,” he says. “You know me, injustice bothers me.” The hero was born in 1948 in columns humanity Under the pen of Arnal, initiated by Vaillant Editions, he wants to be in tune with today’s world and is now wearing a green backpack.

“Green” Gadgets

If the magazine is no longer called bf tool, there will always be making a part of the magazine’s success. This time, there will be not one but three “eco-friendly” gadgets: a tree to plant (as in 1975), a toy goose without plastic and a free, magical app that lets you discover Pifga, the digital avatar from bf. So they are all 100% green, plastic-free and respectful of biodiversity, which is one of the hallmarks of this new bf. “For example, we will not distribute Mexican poppies or beavis [petites bestioles connues sous le nom d’artémias salinas]says Adrien Nibourel, one of the project’s project managers and editor-in-chief for the title comics. The animals will be in the comics. There will also be no plastic toys made in China. “The 15 cm tall tree is being supplied as part of a partnership with Jardiland. Other alliances have been struck with 30 million friends in particular, the Climate Academy or Explorers in action: environmental packaging for the coming months.

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In parallel, and to celebrate this comeback, the exhibition “Puff the Dog to Save the Planet” will take place starting Tuesday at the Paris Saint-Lazare station.

Biff’s return isn’t the first. Founded in 1969, bf tool It was very successful in the years 1970-80. The weekly was interrupted from 1993 to 2004, then reappeared on a monthly basis until November 2008, then as a special issue in June 2015. From June 2015 to October 2017. Super Beef Which replaced nine numbers. At the end of June 2018, a crowdfunding process for a new launch started without success. Many fans were disappointed that the project did not come to fruition.

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Will this comeback be successful?

“The magazine is now published by Editions Vaillant who has been reborn for the occasion, thanks to the will and passion of Frédéric Lefevre and Bernard Chausegros, identifies Adrien Nibourel. They are very nostalgic for the Pif years and wish to relaunch the magazine to introduce new generations to all the characters who rocked their childhood.” A license agreement has been signed with humanity. It has already started very strong partnerships with Jean Jaurès magazine, which gave birth to Pif the dog. The advertising agency is also entrusted with Comédiance, which manages advertising for the Humanité group and adjusts the magazine to Otto Borscha in collaboration with the MLPs who distribute it.

It remains to be seen whether Buff, mag She will find her audience. Adrien Nibourel explains: “Some have a deep attachment to early Pif, so there will inevitably be a frustrating one, explains Adrien Nibourel. Everyone has Pif, more or less combative, more or less adventurous, and has an accurate idea.” It’s about finding a balance between historical Pif and that of the present world with its new challenges, and the environment in particular.” Young designers will draw the characters. Levadox, 31, becomes the new Pif designer. Clem, 28, of Placid and Mozo; ALix will save L. Games and Illustrations; while Gauthier, Herculeuté, the author of Nikos’ graphics, will draw in issue 1. The new Biff exclaimed, “It’s time for us to resume duty with our merry band.” Sunday Humanity.