by Maxime Laviac
Posted in
If we talk for a long time about business desertification in rural areas, it has clearly reached the centers of our cities.
More or less important shopping centers have been set up in the suburbs, attracting customers who have gradually abandoned small, local businesses.
All major cities were affected and revitalizing city centers became a major issue for most municipalities.
Prioritize high-quality products
Faced with the situation, theEqual association As a result of the merger of Agir-Combat-Reunite (Acr) and La rose des vents (Lrdv) whose mission is to support people in unstable or excluded situations, it has established A mobile grocery store.
The association has invested in a multi-use vehicle that travels in isolated areas of our cities. So every Wednesday in Andreasy (Evelyn), From 4 pm until 6 pm, Truck It was installed in the station parking lot.
“We provide fresh, seasonal produce, vegetables from organic farming and local produce,” he explains
To provide this service, as close to the population as possible, three employees are mobilized in a professional transition phase in the integration. ”
In addition to the fresh produce grown in the association’s gardens, there are Vexin beer and Andrésy jam as well as many delicious products.
“We preferred high-quality products made by local manufacturers,” confirms Stephanie Diklerk, Sales Coordinator. After a few months of activity, the results were very positive and a real service to the population.
Today, this service is limited to the municipalities of Andressi, Ivequemont, Verneuil and Esau (Evelyn), but the organizers hope to develop it in other cities by investing in several trucks of this type.
Michelle Sharer
