Louis Vuitton enriches its mobile game to win NFTs

Louis Vuitton presents NFTs

Last August, the famous luxury brand, Louis Vuitton, unveiled a mobile game available on the App Store and Play Store that offers the possibility to win non-fungible (NFT) tokens. game named Lewis: The game.

Released to mark the 200th anniversary of the birth of Louis Vuitton, which gave its name to the brand, the adventure features a character called Vivienne. Through different levels, you have to find 200 candles, each of which allows you to open a postcard It tells part of the history of the brand.

Initially, Louis Vuitton offered the possibility Unlock 30 Artistic NFTs Can be used as a profile picture. Now, 2 new levels have been added to allow you to earn 10 additional digital creations:

If the game has been downloaded more than two million times according to the brand, we still cannot say that it was a huge success. In fact, so far, It only gets a rating of 2.2/5 In the Play Store for example.

👉 Find our step-by-step guide to buying your first cryptocurrency

Luxury Brands and the World of NFTs

Apart from this game, this is not the first time that LVMH has offered an experience related to non-fungible tokens. We can cite Dom Perrignon, another property of the LVMH Group, which produced coffee last fall in partnership with Lady Gaga. This included limited edition bottles, Delivered with double NFT.

See also  Correction of the message “Gießen: Stolen mobile phone

In general, the luxury sector has realized that NFTs can be An important sector in their marketing to expand their customer base. We’re thinking among others of Gucci, which joined the Sandbox metaverse last February to bring fashion elements to avatars.

No doubt we will see more and more of these integrations in the future, although the result may not always be there.

All this is not so Not a luxury exercise. Cannes, for example, recently announced the sale of NFTs representing its monuments in order to promote its cultural heritage.

👉 In the news too – Hyundai launches its NFT range in partnership with MetaKongz

Newsletter 🍞

Get your cryptocurrency news feed every Sunday 👌 and that’s it.

What you need to know about affiliate links. This page displays the assets, products, or services related to investments. Some links in this article are affiliated. This means that if you buy a product or register on a site from this article, our partner pays us a commission. This allows us to continue to provide you with original and useful content. There is no effect on you and you can even get rewarded by using our links.

Investing in cryptocurrency is risky. Cryptoast is not responsible for the quality of the products or services offered on this page and cannot be held responsible, directly or indirectly, for any damage or loss resulting from the use of a good or service mentioned in this article. Investments related to crypto assets are of a risky nature and readers should do their own research before taking any action and invest only within their financial capabilities. This article does not constitute investment advice.

See also  SFR Free and SFR offers a mobile plan for Ukrainians residing in France

About the author: Vincent Mayor

Twitter- soothsayerdata

I shyly discovered the world of blockchain at the end of 2018 while searching for financial freedom. At first, I invested moderately, and after only two years I took the risk of betting everything in the movement that was taking shape at the time. Then I devote the year 2021 to better training myself to gain more knowledge and earnestness. As I like to say often: I still have a billion things to learn. And what I know, I want to share with you.
All articles written by Vincent Meyer.

Brooke Vargas

"Devoted gamer. Webaholic. Infuriatingly humble social media trailblazer. Lifelong internet expert."

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top