Mobile learning, a new way of business training

Learn anywhere and anytime! With mobile learning, learners have the opportunity to practice permanently. The most diverse and interesting content makes it more attractive to continue training.

Since the beginning of the health crisis, digital learning has continued to evolve. We dealt with blended learning, which currently works very well, immersive learning, phygital learning and many more.

Today, a new trend is asserting itself in the field of continuing education, mobile learning. Its principle: learning anywhere and anytime. About Mohamed Tazi, LMS Formation Manager, The use of mobile learning is seeing strong growth among businesses. Under the pressure of digital technology, many professions are reinventing themselves, encouraging professionals for continuous training. When mobile learning becomes a support tool for continuing education, it finds its full meaning.”.

The same story for Ikram Hadid, Director of Training at the Call Center, which specifies that mobile learning still has a bright future ahead. “It is a perfect fit for Generation Z. Our learners are well equipped with smartphones and often do not have time to practice during their workday in front of their computers. They will use other moments to learn”. It must also be said that it has many advantages. Apart from the flexibility of learning, there are also the content and techniques offered. Mobile learning also offers a new way of acquiring knowledge, based on short (micro-learning) and diverse content (videos, audios, diagrams, short texts, etc.), which is well suited for viewing on smartphones.

Thus, the content can be more diverse and more interesting. New learning methods such as motivation, which integrate training into the video game world, making it possible to arouse employee support, motivation and interest. Technologies such as 3D and virtual reality are of great benefit to diversify the content and experience. Therefore, mobile learning provides a set of processes to attract the attention of the learner. But not only. Storytelling makes training more addictive and effective by creating scenarios like video games and game making it more engaging to continue training.

Give the desire to learn, not impose it

About LMS Formation Manager, Many business training needs can be met, ranging from business skills. For example, mobile learning is widely used for sales techniques such as over-selling or complementary selling. Salespeople can log in at any time to familiarize themselves with the technical data sheet of a product or a new service for the company before approaching a customer.It is also suitable for personal development situations such as stress management, relaxation etc. The video capsules thus allow learners to become familiar with a specific situation., He says. However, he adds, more technical training cannot be prepared for mobile learning, such as training in IFRS or some professions such as management control that require special attention. And because it also has to be said, mobile learning not only has advantages.

Among its main limitations, we can note the low concentration of learners. The external environment, which is often disruptive, does not allow for long-term interest. In addition, the phone offers more sources of distraction, as it is very easy to go from one application or information to another, to interrupt to consult a notification that just fell. Likewise, many learners feel poor quality of training when the training is asynchronous, as there is no trainer in front of them. Another limitation is that training monitoring can often be fragmented, because it is difficult to take advantage of remote training when a session exceeds a few minutes. We end up with fragmented learning, with “mini” sessions that lack regularity.

Finally and most importantly, as Ikram Hadid points out, “You shouldn’t force it on employees, but engage them so you don’t lose the effectiveness of learning. Our choice of mobile learning lies in the speed with which content is created and published, and the engagement that content generates through its attractiveness. Every employee who wants can choose training on their mobile phone to increase the experience of User and discover new content and other ways to access training.concluded.

Brooke Vargas

"Devoted gamer. Webaholic. Infuriatingly humble social media trailblazer. Lifelong internet expert."

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