One in two consumers stuck with more than one high-value product that was inherently defective, according to a survey by LocalCircle.
Items include cars, gadgets like smartphones, laptops, consumer electronics like TVs, white goods, electrical appliances, etc.
The survey was conducted by LocalCircles and received 28,000 responses from consumers residing in 355 districts of India. The majority of respondents were 63% male while 37% were female, 49% of the respondents were from Level 1 areas, 29% from Level 2 respondents, and 22% from Levels 3 and 4 and rural areas. .
The survey indicated that 94% of consumers would like CCPA (Central Consumer Protection Authority) to start taking suo moto action against brands who have a high number of complaints about defective products because after sales service is largely off in India.
“The majority of brands will go to great lengths to deny the consumer a replacement, even under warranty,” the survey says. The report states that in some cases it takes weeks to receive a complaint from the consumer and in many other cases the consumer has difficulty locating the toll-free number. Even after the consumer finds the number, the customer service agent remains out of reach.
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