It was supposed to revolutionize the Japanese MMORPG genre. After teasers, and then a Japan-only release in June 2023, Blue Protocol was expected to be released in the rest of the world by the end of 2024, via Amazon Games, which will be responsible for publishing the game in the West.
But Bandai Namco's game didn't do as well as expected in Japan, and Blue Protocol It is already closing its doors permanently.even before we had a chance to get to our place.
Early end to Blue Protocol, which will not reach Europe
Bandai Namco suddenly announced the news. Official website of the game : Blue Protocol will permanently close its doors in Japan on January 15, 2025.The game was released in the rest of the world via Amazon Games as well. Canceled.
A surprise announcement for many players who have been eagerly awaiting the game's release, but one that doesn't come as a surprise to those who have been paying close attention to it since its release in Japan. The MMO that takes you there “The world of anime makes you the main character in your story” It wasn't without its flaws and some were already predicting a few months ago that the game would be shut down before it reached the West.
The game He gradually disappeared from the press releases. We haven't heard any news about the game at recent conferences for a while. It wasn't present during Summer Game Fest or Gamescom for example, where there were bad signs when the release was imminent. But Blue Protocol was above all huge financial hole Bandai Namco Online.
Reasons for failure
There are many reasons why Blue Protocol broke my legs mid-race. Some players criticize many of the gameplay and combat systems for being dated and objectively badBut above all, Blue Protocol is another game in the game. Live Service Which requires huge costs and risks if success is not achieved.
In this regard, Bandai Namco Online stated that they have Lost over $51 million During the previous fiscal year, the deficit had been growing increasingly large, preventing the studio from paying its debts. Therefore, they preferred to stop all activities related to games before risking a global release with Amazon Games, which in case of failure would lead to an even larger deficit.