The Pokémon Pocket Trading Card Game was revealed last February. It finds its place on the agenda. With its principle of revolutionizing the way cards are collected, it promises to be a huge success at the end of the year.
With over forty billion cards sold (figures as of mid-2023), the Pokémon Card Game (TCG) is doing very well. Licensing projects have multiplied, as have spinoffs. Whether you’re a big fan or a little kid, Pokémon is hard to miss.
The Pokémon Go phenomenon continues.
It's not just Pokémon GO, the augmented reality mobile game released in early summer 2016, that will contradict us. In fact, the latter gathered no less than 232 million active users during its year of release. According to data from Activeplayer.ioThe game still attracts millions of players every month, over 80 million on average since November 2023. The competitive scene should also help its popularity, especially with the recent broadcast of the 2024 Pokémon World Championships.
Experienced studios in the project
To develop the Pokémon Pocket Trading Card Game (we will keep the abbreviation Pokémon Pocket JCC or Pokémon TGC Pocket in the English version), The Pokémon Company is collaborating with two other studios. The first is DeNA, a Japanese company that developed Pokémon Masters EX in 2019 (iOS and Android). The second is Creatures, Inc., another Japanese company closely associated with the Pokémon license. We are particularly indebted to the Pokémon Ranger and Detective Pikachu games.
Finally, let's not forget that The Pokémon Company is not its first attempt to digitize the Pokémon TCG. Indeed, the company released Pokémon TCG Live in June 2023. It is the successor to Pokémon TCG Online. The latter was released in 2011 on the browser, before being ported to PC, Mac, iOS and Android. The principle is simple, it allows you to enjoy all the advantages of the physical card game in a digital format.
TCG Pokémon Pocket aims to revolutionize the concept of collecting.
With this new app, users will be able to open two packs of cards per day for free. The finger slides horizontally across the screen, the digital deck opens and we discover randomly assigned cards. It’s a simple but addictive principle that has always worked. The desire to get all the cards generally drives you to double down on openings. In this case, this should keep the user on a regular basis. With a maximum of two packs per day, this should encourage you to restart the app regularly, if not daily.
Naturally, The Pokémon Company will play on the nostalgia card by incorporating digital versions of existing physical cards. It will continue to push this concept as new cards appear as well. The special thing here is that the maps will be interactive. Some will offer a 3D view and others, called “immersive cards,” will allow you to “dive into the card’s illustration.”
Exchanges and combat to complete the experience.
Getting cards and building your collection is rewarding. To create even more engagement, the three studios will integrate a trading function to send cards to people you know and get new cards in return. Suffice to say, this will encourage users to encourage their loved ones to download the app and use it to improve their chances of getting new cards. As a bonus, and to encourage users to use their cards without pressure, the developers have integrated a combat system with simplified rules based on the official rules of the traditional card game. It is enough to encourage them to participate in quick games at any time of the day and to get beginners interested.
Appointed
With its addictive features, simple group-based concept and all the little extras that will encourage interactions and encourage loved ones to participate, the TCG Pokémon Pocket promises to be a real success. This is even more true because it can count on a strong community committed to the Pokémon Go license, as the Pokémon Go numbers have shown. Now, all that remains is to wait until October 30 to see how far this phenomenon will go. The app will be available on Android and iOS.
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