Why is Sony collaborating with Manchester City Football Club?

Sony is said to be preparing to collaborate in virtual reality with one of the biggest football clubs, which we named Manchester City.

Only a few days after the officialization of the PSVR 2 images, Sony could already be preparing for a major collaboration, which should please all football fans. In fact, it looks like the company will be teaming up with English club Manchester City for a one-of-a-kind experience. Which aims to develop new digital experiences for fans that will be at the forefront of global sport. »

In any case, this is what the club is referring to on its Twitter page and in the press release accompanying the announcement. If nothing is clear at the moment, the letter leaves us with some interesting clues about what form this partnership should take. Anyway, we know Sony will be working on a nearly recreation of the Etihad Stadium, the iconic Manchester City stadium, with the goal of creating a playful metaverse. The club explains:

The goal of this collaboration is to create a global online fan community where fans can interact with the club and with each other in the online “metaverse”. […] This partnership with Sony City puts them in the process of developing an exciting project that will create immersive digital experiences for fans like never before in football. »

Watching football matches in virtual reality?

For now, everything seems to indicate that virtual reality will be at the heart of the two companies’ project, although the PSVR 2’s name was never mentioned. However, it is the only viable medium that the company is currently putting in place to generate such an experience. In addition, the press release insists a lot on Sony’s expertise in this field and its own creativity.

Some sources close to the case also state that it may be useful for fans of clubs around the world to follow matches through virtual reality. Information that still needs to be confirmed by both parties. On top of that, he appears to be going further as Manchester City promises an experience that will bring fans closer to the players.

The few images provided show us a preview of what fans will soon be able to see through their VR goggles, as well as the techniques used to model such an environment. The logistics of the project are still confidential, so we don’t know when the trial will be offered to the general public. However, with PSVR 2 expected for this year, we can expect it to be available in the next few months at best.

Credits: Sony

Frank Mccarthy

<p class="sign">"Certified gamer. Problem solver. Internet enthusiast. Twitter scholar. Infuriatingly humble alcohol geek. Tv guru."</p>

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